Brazilian Espresso is part of my history in Graphic Design. They were the first client of my studio in early 90’s and I’ve developed all Visual Identity pieces for this Specialty Coffee Brand. In this new stage of the company, they have started an operation at the U.S. territory. The challenge here was to create a new concept pack for their Coffe Capsules line of products. I've mixed some old elements that I've already used in some roasted and whole beans packs with the need of a contemporany aproach that single-serve capsules means inside the specialty coffee market.
The result was a robusted and refined pack that represent the history and confidence of Brazilian Espresso Company.
Deliverables: Brand Identity, Packaging.